About Me.
I’m Jill Smith, a photographer-turned-business strategist who helps photographers build profitable, sustainable businesses without burnout. After over a decade running a thriving photography business, I realized I loved the business side of photography even more than the art itself. Now, I teach photographers how to refine their pricing, marketing, and client experience to increase profitability and long-term success. If you’re tired of guesswork and ready for strategies that actually work, you’re in the right place.
You either take control of your business or it takes control of you.
It’s that simple.
I believe that...
Running a successful photography business isn’t just about taking great photos—it’s about building a brand that feels aligned, marketing in a way that connects, and pricing in a way that’s both profitable and sustainable.
My mission is to help photographers cut through the noise of one-size-fits-all advice and create businesses that truly work for them. I take a strategic, no-fluff approach to mentoring, grounded in real-world experience and a deep understanding of what it takes to make this career both fulfilling and financially rewarding.
I challenge conventional wisdom, encourage intentional decision-making, and offer practical, tested strategies that move the needle. More than anything, I want photographers to feel confident in their pricing, marketing, and client experience—so they can build businesses that don’t just survive, but thrive.
